EVERY BREAST DESERVES THE BEST SUPPORT
Since Princesse tam.tam is a women's brand for women and it affects us all, we've designed
a range of underwear for women undergoing breast cancer treatment.
Ask our sales team to show you the collection.
And giving breasts the best support is our thing... Princesse tam.tam is a French lingerie brand founded by women for women. Every woman.
1 in 8 women
will be affected
by breast cancer
in their lifetime.
10% of them will get it before they're 40.
That's a high percentage and a young age. So it's become vital to provide post-surgery bras designed for women who have been through such a painful experience affecting both their body and how they feel as women: breast surgery.
What impact does breast cancer have on the bust? Sometimes none.
But sometimes you need a mastectomy or breast removal. It could be a partial mastectomy leaving the breast with a scar.
Or it can be a full mastectomy where the entire breast is removed. Some women have breast reconstruction with the help of prosthetics.
Others accept their body how it is. Their body, their choice.
Whatever the surgery, breasts that have been operated on need even more care, delicacy and support than healthy ones.
Firstly to help the scar heal and the healing process. To soothe pain caused by everyday movement.
But also so these women feel supported, mentally and physically, and feminine. These post-surgery bras are just as good as regular bras.
Pink October is the time to really shout about breast cancer.
It's time to create awareness, encourage prevention and break taboos surrounding the subject.
That's why Princesse tam.tam will attend the "reclaim your femininity" talk on October 27th hosted by the French female collective Les Nanas de Paname.
We'll present our post-surgery models so these ladies are spoilt for choice when it comes to lingerie.
Do these cute names remind you of anything?
Princesse tam.tam has picked two of its top models and turned them into post-surgery bras.
They're soft with no irritating seams, lined with cotton to make them even softer and have discreet pockets for prosthetics.
That's the technical side sorted. When it comes to the Princesse side, the pretty triangle shape in quality lace comes in four colours so you can take your pick.
The Pink October campaign was founded in the US in 1985 and the Estée Lauder group
and women's magazine Marie-Claire brought it to France in 1994.
Taking action is vital as breast cancer is the most fatal form of cancer among women.
The French charity behind Pink October, "Le cancer du sein, parlons-en !" changed its name this year.
It's now named Ruban Rose after its legendary Pink Ribbon.